Music branding and CD packaging - please click image for more photos
My design, branding and CD packaging for Fleet Foxes self titled album ‘Fleet Foxes’ with tour poster. The geometric aztec style pattern along with the abstract mountains represent the themes and styles of the band and their music. I repeated the shapes throughout the different elements of the CD such as the lyric booklet to create a strong recognisable brand. Had a lot of fun with this one.
My proposal for the visual identity of the Hackney Yoga Project. It’s the HYP’s mission to improve the quality of life for women through yoga practice, by creating a safe and respectful space and removing barriers to participation. The non for profit company is in need of a new visual identity in order to help get funding to continue and potentially expand the project. I designed a business card, information leaflet, flyer, poster, and a website for potential donators and people interested in the project, all incorporating my brand. Here are a few example. I also made a specification and report document explaining the ideas behind the brand.
Editorial Design and Branding- please click image for more photos
The brief was to to make a ‘design conference’ handbook for ATypI London 2012 taking place in St. Bride Library in London. I had to design a typographic device and conference brand. The handbook needed to look good, feel good, and most importantly, work in terms of accessing the information conference goers will need throughout the four or five days of the conference, ie, what happens where, and when. Additionally, many of the conference goers will want to keep the book as a souvenir of the talks, and the London ‘TypeWalk’ on the last day of the conference.
A project in which I designed a campaign along with a bag to encourage younger people to re-use bags and reduce plastic waste. I designed the name and brand and applied it to a leaflet, introductory pack for retail stores which included samples, a website and also drew visuals of the potential bag design. Here are a few examples of the work.
Designed this A-Z of movement book for a creative module. There are 26 movement words beginning with A- Z and each word incorporates a silhouette that creates a letter in the word as well as showing the action of the word.
Here are some basic double spread layouts I designed a while ago - on my first day of my Intern. I had a play around and came up with these two different styles for the opening double page of a magazine interview.
For this project, I had to design a ‘riverstop’ poster that was 297mm x 420mm portrait to fit in an existing frame (like the bus timetables). River Tours is the new name for the leisure services promoting three new river routes on the River Thames. My publicity had to educate people about the London landmarks and show how the river transport links with the rest of London’s public transport.
I also designed my own symbols which showed the facilities avaliable on the different boats. I did some variations, but decided on the black on white - left hand column
Live commentary in English, Multi-lingual recorded commentary
Light snacks and drinks, Disabled access, Wifi, Toilets
For this project I had to design the conference programme, the poster, and an additional promotional item for The Royal Institute of British Architects (RIBA) annual conference.
The look and feel for the publicity was architectural and contemporary as stated in the brief. My design was inspired by the work of Bob Noorda, a true legend of Modernism, and other Modernist designers. The concept of the brand (briefly) is that the multi coloured rings represent the many styles of architecture we now see in London, and which the RIBA is very proud of, as London leads the way in modern and diverse buildings.
(Double-sided net which would be folded for a pocket-sized programme)